Copywriter

Get clear, on-brand words that convert across pages, emails, and posts.

What Copywriters Can Help With

Key Responsibility Summary

Delivers clear words that sell and inform, aligned to voice and goals across web, email, and campaigns.

Who This Is For

Messaging feels scattered, tone shifts across channels
Writing takes too long, publishing cadence slips
Case studies and testimonials are overdue

Planning & Strategy

Support content calendars and briefs, campaign planning, collaboration notes, and messaging strategy. Align outputs to brand goals.

Writing & Editing

Write and edit blogs, case studies, internal comms, speeches, scripts, white papers, and grant proposals. Ghostwrite and polish team content.

Digital & Marketing Copy

Write website copy, UX microcopy, email newsletters, ads, captions, social bios, and campaign slogans. Refresh content across touchpoints.

Optimization & Analytics

Apply SEO best practices, conduct keyword research, A/B test messaging, and review content performance to refine voice and delivery.

Documentation & Technical Writing

Write product descriptions, internal guides, training manuals, and technical documents. Support cross-functional teams with clear content.

Creative & Brand Storytelling

Write scripts, brand narratives, and visual storytelling assets that turn abstract concepts into emotionally resonant messaging.

Featured Support Snapshot

Sample Weekly Rhythm

Brief and outline assignments, get approvals, and gather assets

Draft and edit copy, circulate for feedback, finalize and publish

Maintain content library, update priority copy and refresh key pages

Sample KPIs

Deliverables shipped per week — target set by plan

Draft-to-final cycles — two or fewer

Click-through and reply rates — trending up

Priority pages updated with current messaging — target list complete

Common Tools

Google Docs, Grammarly, Notion, CMS editor, and your preferred email platform.

30 / 60 / 90 Day Plan

30 Days — Build Foundations & First Assets

Message map and voice guide complete. First pieces published. Brand tone is aligned and internal feedback loop is working.

60 Days — Expand Coverage & Cadence

Writing rhythm locked in. Core pages and email sequences are refreshed. Team is clear on what’s next and how to contribute.

90 Days — Optimize & Scale Content Engine

Case studies and long-form assets are live. Performance metrics inform updates. Voice, tone, and copy system are running smoothly.

Copywriter Overview

A Copywriter Virtual Assistant gives your brand a clear, confident voice across every channel—without slowing down your team. From detailed white papers to concise captions, they create aligned messaging that supports growth.

Content Calendars, Campaign Copy & Long-Form Assets

Email Sequences, Web Pages, Social Captions & Ads

SEO Optimization, Voice Guides & Technical Documentation

With strong writing support in place, your content not only gets done—it performs.

Need help defining the right hire?

Strategies are custom-built for your business—role clarity, interviews, onboarding, and leadership rhythms. Direct-hire, no middleman. Typical VA rates range $4–$7/hr (varies by skill and experience).

Download my Virtual Assistant Role Guide and pinpoint where you need support to free your time and turn help into real leverage.