Chief Marketing Officer

Plan campaigns, align channels, and ship on a predictable schedule.

What CMO Virtual Assistants Can Help With

Key Responsibility Summary

Brings planning, coordination, and performance visibility to marketing so launches ship and channels align.

Who This Is For

No annual or quarterly plan, efforts feel reactive
Channels speak in different voices, assets are scattered
Launches slip because owners and dates are unclear

Planning & Coordination

Build campaign calendars, create briefs, and manage asset trackers. Align stakeholders and deadlines across content, social, email, and events.

Execution & Promotion

Support content rollouts and asset updates across all channels. Keep web and social content current, monitor competitive landscape, and coordinate event and partner activations.

Process & Reporting

Track campaign KPIs and retros, maintain marketing assets and documentation, onboard contributors, and refine workflows and approvals.

Creative & Channel Alignment

Coordinate cross-channel messaging, maintain brand tone across outputs, and ensure assets are ready before launch. Build reusable templates for creative and copy.

Team & Vendor Collaboration

Support internal team planning, organize external contractor timelines, assign ownership, and resolve blockers early.

Optimization & Market Awareness

Watch competitor activity, flag trends, and share industry benchmarks. Recommend opportunities to improve spend, format, or messaging.

Featured Support Snapshot

Sample Weekly Rhythm

Confirm next week’s campaigns, assets, and key deadlines

Coordinate owners, dependencies, and reviews

Share a weekly roll-up with decisions needed and risks flagged

Sample KPIs

Campaigns shipped on schedule — 95%

Briefs approved on time — 95%

Asset readiness before launch — 100%

Channel performance reviewed monthly — 100%

Common Tools

Notion, Asana or ClickUp, Google Workspace, asset manager (e.g., Drive or Dropbox), analytics suite, and campaign tracker.

30 / 60 / 90 Day Plan

30 Days — Clarity on Campaigns & Cadence

Campaign calendar is active, stakeholders are clear, and core messaging is aligned across channels.

60 Days — Predictable Execution & Visibility

Weekly roll-ups reduce scramble. Assets are approved early. Contributors understand their role and timing.

90 Days — Performance Tracking & Strategic Planning

Monthly retros guide iteration. Launches happen on time. Performance data drives focus and budget decisions.

CMO Virtual Assistant Overview

A Chief Marketing Officer Virtual Assistant brings the structure of a strategist with the consistency of an operator. From quarterly plans to weekly launch execution, they keep everything aligned—so your message hits on time, every time.

Campaign Calendars, Creative Briefs & Channel Coordination

Launch Execution, Weekly Roll-Ups & Vendor Timelines

Retros, Reporting, Messaging Alignment & Spend Efficiency

With a CMO VA on your team, you move from scrambling to scaling—with real visibility into what’s working.

Need help defining the right hire?

Strategies are custom-built for your business—role clarity, interviews, onboarding, and leadership rhythms. Direct-hire, no middleman. Typical VA rates range $4–$7/hr (varies by skill and experience).

Download my Virtual Assistant Role Guide and pinpoint where you need support to free your time and turn help into real leverage.